Wednesday, November 18, 2009

Role of new media (Internet) and Electronic Media

Role of new media (Internet)
  • Computer based technology
  • Hybrid, non-dedicated and flexible character
  • Interactive potential
  • Private as well as public function
  • Low degree of regulation
  • Inter connectedness

Role of Electronic media

  • Very large output, range and reach
  • Audio/visual content
  • Complex technology and organization
  • Public character and extensive regulation
  • National and international character
  • Very diverse content forms




No comments:

Post a Comment